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Millennials, dig in. Your country needs you

A glut of avocados on the market means that smashed avo on toast is more patriotic duty than luxury. Scott Yeoman reports.

Three for $4. Two for $3. A box of 60 for $102.60. New Zealand has a glut of avocados, so they are cheap. Cheaper than usual for this time of year.

This year’s bumper crop is very good news for millennials who enjoy their smashed avo on toast, but it is turning out to be a mixed blessing for the country’s 1600 avocado growers.

The sheer volume of the harvest has driven down prices. Lower prices mean lower returns. Growers are getting less money for their fruit.

Similar avocado-growing success across the ditch (where production is up 65 per cent on last year) is also expected to have a negative impact on returns for New Zealand avocados exported to Australia this season.

And then there are the continued disruptions to global sea and air freight, which has the New Zealand avocado industry preparing for a challenging season of exports.

So, New Zealanders are being encouraged to eat as many avocados as they can. Guacamole is a patriotic pre-dinner snack this winter.

‘‘The returns this year aren’t looking as good as the last few years, but we’re hopeful that it will just be a short-term effect,’’ Daniel Birnie, an avocado grower in the Bay of Plenty, told the Sunday Star-Times.

However, Birnie said the low supermarket prices were good for consumers, and he saw an opportunity in that.

‘‘The other side of it is that there’s heaps of good avocados out there on the market, so hopefully it will bring some more people into eating avocados, you know, when they’re relatively cheap and heaps more people can buy them.’’

To give you an idea of just how many extra avocados we are talking about, almost 200,000 more trays have been harvested for New Zealand this month compared to the equivalent period last year.

Antoinette Laird, the head of corporate affairs at Foodstuffs NZ (Pak ‘n Save, Four Square, New World), said growing conditions had been favourable this year, so ‘‘there’s extra production which means a bumper crop, and translates to excellent value in our stores right now’’.

A Countdown spokeswoman concurred: ‘‘It’s been a bumper season for avocados, so customers will certainly be finding plenty in store at a really affordable price at the moment – and the forecast

is looking good for the rest of the year too.’’

Jen Scoular, chief executive of NZ Avocado, said all avocados sold in New Zealand are grown in this country and weekly avocado harvest volumes throughout July have been very high – ‘‘506,000 tray equivalents (5.5kg) harvested for New Zealand in July 2021 compared to 312,000 trays during the same period in 2020.’’

Scoular said New Zealand avocados were harvested year-round and volumes were generally at their peak in the middle of the New Zealand summer.

New Zealand was the target market for avocados harvested in winter, when more than 95 per cent of fruit picked in July was sold for consumption here.

‘‘What is unusual about the current market conditions is the very high weekly harvest volumes in the middle of winter. These very high weekly avocado supply volumes have an impact on retail pricing.’’

Thorley Robbins owns The Avo Tree, an avocado subscription company based in Te Puna near Tauranga. The Avo Tree works with more than 70 lifestyle growers across the Bay of Plenty region, usually people with no more than 100 trees on their property.

The Avo Tree picks the fruit from these small orchards to order, and then packs and distributes it to more than 3000 subscribers.

The company started six years ago and these are the lowest avocado prices they have had for this time of year, Robbins told the Star-Times.

‘‘It’s great for consumers,’’ he said. ‘‘This year Kiwis need to be eating as many avocados as possible.’’

However, it would be a tough year for avocado growers. They needed to sell more to make up for the lower returns.

‘‘We’ve got to get this stuff sold. If we don’t get it sold, it will simply fall on the ground come February, March, April next year when the season comes to an end.’’

Birnie is also avocado manager at Trevelyan’s, a kiwifruit and avocado packhouse in Te Puke. He has worked in the avocado industry for about 15 years, and has his own small orchard in Otamarakau, near Pukehina in the Bay of Plenty.

He has not harvested yet, but said ‘‘it’s looking like a pretty reasonable crop’’.

‘‘And the whole of the Bay of Plenty as well, it’s looking like a really good crop this year. Right from the Whakata¯ ne/Edgecumbe area, through Te Puke, and up in Katikati as well. There’s a really good crop, which growers are pretty happy to see.’’

It all comes down to good weather conditions and also good orchard management, Birnie said, ‘‘looking after their orchards well, doing the right thing, following best practice’’.

Birnie’s orchard is young. He bought the land bare about four years ago and developed it.

He said another reason why there are so many avocados around at the moment are young orchards like his one are starting to come on stream.

‘‘They were planted over the last few years and are just starting to come into fruition now.’’

Scoular said production volumes were increasing from a number of new large plantings around New Zealand, and that fruit tended to mature ready for harvest earlier in the season.

‘‘Some of the avocados currently being harvested are coming from these new orchards. In addition to that, avocados on established orchards on Motiti Island off the coast of Bay of Plenty also generally mature earlier than avocados grown on the mainland, and these island orchards have had an increase in crop volume this season.’’

Last year was a record New Zealand avocado season in terms of export volume and total crop volume.

There were 44,000 tonnes of avocados harvested in 2020, with 5.1 million trays (5.5kg per tray) exported to 11 export markets, an increase of 10 per cent on the previous season. A similar result is forecast for the 2021 season.

New Zealand’s avocado crop in the 2020 season was worth more than $230 million, according to NZ Avocado.

There are now 1600 growers in this country, with 4145 total planted hectares. More than 50 per cent of New Zealand’s production came from the Bay of Plenty last year, and almost 40 per cent from Northland.

Scoular said Australia generally received 80 to 85 per cent of New Zealand avocado exports, and the remainder went to nine markets across Asia.

Australian production was up 65 per cent on last year, ‘‘and this will have an impact on returns for New Zealand avocados exported to Australia this season’’.

‘‘Globally sea and air freight are still experiencing significant disruption due to the ongoing impacts of Covid-19, and we are preparing for a challenging season for avocado exports.’’

Lower returns for growers were forecast and these would present challenges for many avocado growers.

‘‘This year Kiwis need to be eating as many avocados as possible.’’ Thorley Robbins, owner of The Avo Tree

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2021-07-25T07:00:00.0000000Z

2021-07-25T07:00:00.0000000Z

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