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Starting rotation Organisers sure to be sweating on Cup crowds

Robert van Royen robert.vanroyen@stuff.co.nz

How the Black Ferns will fare on home soil isn’t the only burning question ahead of the women’s Rugby World Cup.

Indeed, there’s another pressing one NZ Rugby and World Rugby administrators are sure to be asking themselves, one they’ll desperately hope the answer to is ‘‘yes’’.

Will the punters turn up for games? They’d better hope they do, or it will make for some rather sorry scenes to be broadcast to the world when the tournament kicks off next month.

Frankly, it would be embarrassing for all involved if there are scenes similar to those for the Black Ferns’ O’Reilly Cup opener against the Wallaroos in Christchurch last month.

On that crisp but clear night, just 3138 people turned up at Orangetheory Stadium, where they were all directed into the north stand so it at least appeared as if there were more there for cameras.

Of course, there won’t be a repeat in the Garden City, given all 26 matches will be played at the top of the North Island.

While there are sure to be some travelling fans, that essentially puts the onus on the people based on the most densely populated chunk of land in the country to attend games at the three event venues – Auckland’s Eden Park and Waita¯kere Stadium, and Whanga¯rei’s Northland Events Centre.

For those wondering why, unlike the 2011 men’s World Cup, games aren’t spread across New Zealand, because it’s the most costeffective option.

When New Zealand bid for the event in 2018, a ‘‘break even’’ model was paramount, and World Rugby dictated pool matches must be played as triple headers.

So, Auckland and Whanga¯rei it is. Tuck in, starting at Eden Park on Saturday, October 8, when the Black Ferns and Wallaroos cap opening day.

On a day South Africa also clashes with France and favourites England play Fiji, organisers hope to beat the record attendance at a women’s WC fixture.

That would be 20,000, set during the 2014 final at Stade JeanBouin in Paris, significantly less than the 29,581 record for a women’s fixture, set last November at Twickenham, where the Barbarians played a South African XV.

As of last week, tournament director Michelle Hooper said opening day was about ‘‘one-third of the way’’ sold out. Eden Park’s capacity for the event isn’t yet locked in, but is likely to be more than 40,000.

But, even if opening day is a riproaring success, it will mean little if other match days are tarnished by poor crowds and flat atmospheres.

The prospect of Eden Park not being full, or at least near to it, for the two semifinals, bronze medal match and final, is another worry for organisers, who will be all too aware that Kiwis didn’t flock to watch the Black Ferns play Japan at the venue in their final match before the tournament yesterday.

The price of tickets shouldn’t be blamed if crowds flop, not when adults can snap up a ticket for between $30-$50 for the final day. Those aged between 3-15 will pay between $5 and $10.

It’s even cheaper on opening day, when adults can lap up three games for as little as $20.

However, when you take into account overpriced concessions, and the fact many people simply don’t have excess cash to splash as the steep cost of living continues to bite, it would be wise for expectations to be tempered.

Between crowd and viewing numbers, we’ll soon find out just how interested the public are in the Black Ferns and the tournament.

SPORT

en-nz

2022-09-25T07:00:00.0000000Z

2022-09-25T07:00:00.0000000Z

https://fairfaxmedia.pressreader.com/article/286865169272592

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